What Is Off-Page SEO?
The Definitive Guide (2024)

In the realm of search engine optimization (SEO), there are two main pillars: on-page SEO and off-page SEO. While on-page SEO focuses on optimising elements within your website to improve its visibility in search engine results, off-page SEO deals with factors external to your site that can influence its rankings. In this article, we will delve into the world of off-page SEO, exploring what it is, why it’s important, and 10 effective techniques to supercharge your off-page SEO efforts.